Boating Awareness – National Public Relations Outreach Campaign
As our newest boating safety project, the National Public Relations Outreach Campaign produced the boating industry’s largest website repository of safety content provided by a variety of leading boating organizations and shareholders. The purpose of the newly launched National Boating Safety Media Center was to create a comprehensive, one-stop resource for journalists featuring highly relevant content and statistical data, still and video images and expert contacts available for media interviews throughout the boating safety space.
The secondary component of this outreach campaign includes the customized database development of national and targeted media in the areas of television, magazines, newspapers, radio, podcasts along with digital and social media platforms, coupled with the active deployment of PR initiatives resulting in enhanced media relationships and subsequent positive boating safety coverage.
See the Latest Additions:
- An Open Source Signage Toolbox from American Whitewater
- Recreational Boating Statistics 2021
- 3 Boating Safety Tips Just Right for Fall Boating
- Recreational Boating Instruction Standards Updated
- Boating Safety Has Improved Nationally Says Water Sports Foundation, Resulting in Fewer Incidents and Fatalities￼
- WSF’s Jim Emmons Talks Boating Safety With The Weather Channel
- Water Sports Foundation in the Palm Beach Post
- Hundreds of Thousands of New Boaters and Paddlers Expected Fourth of July Weekend