National Public Relations Outreach Campaign
The Water Sports Foundation’s National Public Relations Outreach Campaign produced the largest online repository of boating safety content, using materials provided by the United States Coast Guard, the Water Sports Foundation, and other boating safety nonprofits, organizations and stakeholders. The purpose of the National Boating Safety Media Center was to create a comprehensive, one-stop resource featuring relevant boating safety content and statistical data, still and video images, and expert contacts available for media interviews.
The campaign created a curated database of national and regional media that cover boating and boating safety, including television, magazines, newspapers, radio, podcasts and social media. This database was developed and used during the project’s funding period in 2020 – 2021, resulting in 641 news stories and more than 1 billion potential media impressions. The database and media center continue to be a valuable resource for journalists and recreational boating safety advocates.
First-Time Boat Buyers Exceed 415,000 for Second Time in 15 Years
The NMMA and Info-Link, a market intelligence firm serving the recreational boating industry, reported today that 420,000 first-time boat buyers of new and pre-owned boats entered the market in 2021, on par with 2020 – levels the industry hasn’t seen since 2007. First-time boat buyers accounted for 34 percent of boat sales in 2021, driving […]
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WSF’s Jim Emmons Live on The Weather Channel
Boating safety education and training has never been more important. Since 2020, more than 830,000 first-time boat owners hit the water many of whom lack safety education and training.
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National Safe Boating Week, May 21-27: 3 Safety Changes You Need To Know Provided by BoatUS Foundation
ANNAPOLIS, Md., May 9, 2022 – National Safe Boating Week arrives May 21–27 with an annual reminder for boaters to champion recreational boating safety all summer long. The BoatUS Foundation for Boating Safety and Clean Water suggests that boat owners need to know about three recent U.S. Coast Guard regulations that have changed, what’s needed to be […]
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Sea Tow Foundation Offers Free Resource Kit for National Safe Boating Week
Southold, NY, April 25, 2022 – In an effort to maximize the potential for positive boating safety messaging prior to the busy boating season, the Sea Tow Foundation has created a National Safe Boating Week Resource Kit available free of charge to marine industry stakeholders. The kit offers instructions on how to share a wealth […]
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10 Important Tips from the Water Sports Foundation to Keep Boaters Safe this Busy 2022 Boating Season
– Memorial Day is the Traditional Launch to Seasonal Boating Activity – Orlando, Fla, May 4, 2022 – With a 35% increase in new boat ownership and 415,000 new boaters taking to the waterways since 2020, boating participation will reach historic levels of participation this summer, says Water Sports Foundation Executive Director Jim Emmons. With […]
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Top 10 Boating Safety Tips for the Busy 2022 Season
With a 35% increase in new boat ownership and 415,000 new boaters taking to the waterways since 2020, boating participation will reach historic levels of participation this summer, says Water Sports Foundation Executive Director Jim Emmons. With the Memorial Day holiday traditionally serving as the kick-off to summer boating activity, Emmons says the Water Sports […]
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Surge in Paddlesports Accidents Likely Due to Lack of Safety Training
A record 37.9 million participants engaged in paddlesports like kayaking, canoeing and stand-up paddleboarding during the pandemic according to the latest data (2020) from the Outdoor Foundation. This pandemic surge brought an estimated 2.5 million new paddlers to American waterways. However, it increased accidents to 331 and fatalities to a record high 202 – accounting […]
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As Record Numbers of Paddlers Take to The Water, Accidents Surge
More than one-third of victims had less than 10 hours experience in paddlesports; experts cited lack of safety training as an important contributing factor ORLANDO, Fla. – April 12, 2022 – A record 37.9 million participants engaged in paddlesports like kayaking, canoeing and stand-up paddleboarding during the pandemic according to the latest data (2020) from […]
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4 Reasons to Take Boating Safety Courses
Boating safety courses contain a great deal of valuable information. Requirements and content vary by state so visit your state’s boater education web pages and check what boat safety courses are needed, if any. For example, Idaho and Alaska do not require boating safety education but in other states factors such as operator age and boat […]
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How to Rescue an Overboard Boater
What you should do when a crewmember falls overboard. By Boating Magazine My sister brought her boyfriend, my future brother-in-law it turned out, with her on my boat for a day of tubing and adventure. Though I had the best of intentions, when it was his turn on the tube, I might have spun the wheel […]
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WSF Reports Trend Toward Greater Participation in Online Boater Education Since Pandemic
According to the Water Sports Foundation, there’s been a major surge in boater education enrollment across the nation since the Pandemic, marked by new online delivery trends. The WSF attributes the surge to record-setting growth in recreational boating activity and a 35% increase in first-time boat ownership in 2020, brought on by the COVID-19 pandemic. […]
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Top Tips for Wearing Your Engine Cutoff Switch Lanyard
BoatUS Foundation offers safe & comfortable options for regulation compliance ANNAPOLIS, Md., March 22, 2022 – Last summer was the first full season boaters were required to use an engine cutoff switch as a result of a new law that went into effect on April 1, 2021. The law mandates the use of either a helm […]
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Water Sports Foundation Reports Pandemic Spike in Online Boater Education
-National Boating Safety Experts Say the Pandemic Likely Created a Surge in Boater Education and an Unprecedented Shift to Virtual Training- ORLANDO, Fla. – March 16, 2022 – The Water Sports Foundation reports a major surge in boater education enrollment across the nation, marked by new online delivery trends. As the non-profit educational arm of […]
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Water Sports Foundation Campaign Wins National Boating Industry Safety Award
Southold, NY, December 8, 2021 – The Sea Tow Foundation and its Boating Safety Advisory Council announced six winners today of their National Boating Industry Safety Awards which recognizes the best boating safety work in the for-profit section of the recreational boating industry. Sponsored for the second year by KICKER Marine Audio, the six top […]
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Water Sports Foundation’s Tips for a Fun and Safe Holiday Boat Parade
ORLANDO, Fla. — December 2, 2021 — Whether you’re a spectator or a participant, nighttime boat parades featuring festive lights and creative boat and yacht displays can be one of the most fun and memorable traditions of the entire holiday season. From San Francisco’s famous Fisherman’s Wharf Holiday Lights & Sights Boat Parade to the […]
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Boating Safety Print Ads
Various print ad campaigns have been employed to spread the word about safer boating practices.
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